What should be a good site?

Do you remember how many sites you visited recently? On many of them it was easy to navigate and get the right information? Do you think this is not important? However, the site is the face of your company. If earlier the organization could be judged by its advertising on the streets, in the media, now the "appearance" is supplemented with a page on the Internet.

A competently thought-out site can solve many problems and become an excellent business card.

Today, the presence of a site is not so much a necessary attribute of any firm, as its natural complement and continuation. So, a typical consumer from two companies will choose one that will provide all the necessary information via the World Wide Web. Do not forget that time is running, and soon as the main contingent of clients will act peer-to-peer Internet people who know about its convenience since childhood.

So, what should be a good site?

A good site is one that was created to support the specific actions of its users (for example, to make an online purchase, fill out an order form, contact other people). To help you need a navigation system, various tips. If the visitor has managed to realize his intentions when visiting your resource, it means that at this stage you have succeeded.

On a well-made site, the interactivity of the Internet is used:

• Gathering information about customer preferences;
• Constant content updates;
• An attractive marketing message, placed in a well-designed context;
• Easy profiling, availability of online consultants;
• Display on the site several solutions to solve the user's problem simultaneously, for comparison.

Now we will deal with all the technical issues on the merits.

When creating a new site, the emphasis should be on reliability. This is very important for further stable operation without failures. Here you need a clear study of all the pages, the display of all active elements. This provides potential customers with instant access to the right information. If a visitor encounters difficulties when opening a page, then the probability of his transition to competitors is high. In the case when you are developing a corporate portal or a mini social network, users should easily place their information, and then display it correctly. The system should be simple and ergonomic in use, and the interface is intuitive.

Another very important aspect is the content of the site, the so-called content. If it is properly selected and well submitted to the user, then the probability of returning the client to your site is high, advertising it to friends and acquaintances and good feedback about your activities. Here we are talking not only about content, but also about design in general. The abundance of bright colors is useless, everything should be in moderation.

Users are always pleased to know who they are dealing with, so the presence of "feedback" in the form of addresses, telephone numbers is simply necessary.

And, of course, section titles should reflect what is on them. On the main page - basic information about you, about your company, in the section "goods, services" - your products, etc.

When creating your own website, take into account the aspects outlined above. And you will deal with this issue yourself or attract specialists - it's up to you to decide.