What is a smartphone-flagship? Overview of smartphones

Surely each of us, studying information about this or that mobile phone, met the phrase "smartphone-flagship". Lenovo K900, Samsung Galaxy S6, Apple iPhone 6S and many other models are often called these terms. At the same time, ordinary users do not always understand what makes such a mobile phone different from the others, what they should expect when acquiring a model of this category.

In this article we will describe what a smartphone-flagship is, and analyze how it differs from simple devices. Also, give examples of phones that can definitely be called "flagships", and explain why.

The concept of "flagship"

The very term to which the article is devoted was derived from the phrase "flagship ship". So characterize one of the ships, which exercises command.

By analogy, this term, transferred to the mobile market, can relate to one - the most prestigious, productive, expensive device. Thus, the developer says: "This phone is the flagship. It is more powerful, faster and more convenient than everyone else. " Buyers, in turn, can rely on such a model and make their choice either in favor of it, or another, cheaper device.

The review of smartphones shows that the flagship, as a rule, is produced in the form of some unique technological solution and appears in the image of the novelty. Due to this, an artificial demand for this device is created. To the tools of promotion of such a phone it is necessary to include a mass advertising campaign. On how to find out what a smartphone-flagship in each specific line of devices, read on.

Criteria for evaluation

In fact, with the criteria for finding the flagship model, everything is simple enough. More often the price exhibited by the manufacturer can serve as a clue. After all, it is logical that the most advanced and powerful phone will also be the most expensive.

In addition to price, attention should be paid to technical parameters. In this notion, you can include such indicators as device performance ( CPU clock speed , RAM size, number of cores and their type), its working life (this is affected by battery capacity), operating system and a number of other options. All this is indicated in the description for each phone - and these indicators can confidently reveal the best flagships of smartphones.

You can guess which model is flagship, and by the date of its release and presentation of the device. Of course, the most advanced, powerful and expensive phones are always new. Flagship smartphones are constantly updated in order to diversify the range and, in addition, to stimulate additional sales. For example, you do not need to go far - look at Apple, which releases every six months on a new model, creating a real sensation.

Who is cooler?

In fact, compare the flagships of smartphones and say which one is steeper, difficult. And the thing is that almost any most advanced phone is equipped with the most high-tech stuffing - a new processor, a colorful display, a strong battery and an advanced wear-resistant casing. Due to this, each such device is "the best". Therefore, the difference between those that are released in one period of time (say, within a period of 1-2 months) is solely in the company that developed it, and in her vision of the "ideal smartphone." In all other respects, almost all the flagships are the same.

Marketing

True, there is another point of view regarding this issue. Some mobile device market analysts claim that there is no such thing as the concept we are talking about in the article. They explain what a smartphone-flagship is, the fact that it is a marketing decision to "promote" one particular model in every way. In fact, it takes a phone with strong characteristics and quality (according to the developers) design and begins to actively advertise. For this, of course, it is called a "flagship" to show: this is the best that a user can get.

If you look at this category of phones from this point of view, then really you should review the flagships - smartphones positioned as the "coolest" from their manufacturer.

Characteristic

In order for the user to understand more about the flagships, within the framework of the article we will give a brief overview of some of the most famous models. All of them are widely advertised in the media and various reviews, and some have been on hearing for years. Thus, the review of smartphones of this category will enable us to compare them and, possibly, even choose the best.

Apple iPhone 6S

Of course, we will start with the world famous iPhone. It is believed that this phone is the best in the world in all categories, and it is the embodiment of simply the most advanced technologies available to mankind.

But this is not so. The device is definitely good, but it is also "just a phone". The device runs on the A9 processor, which consists of two cores. Despite their small number (as may seem to users of Android-gadgets), the phone shows just miracles of speed. In addition to speed, it also gives you the opportunity to enjoy an impeccable design (smooth shapes, matte metal, iOS 9 graphics) and useful options like unlocking the screen with Touch ID.

What is there to describe - the iPhone is the most popular device, despite its high cost relative to other phones. Obviously, not for nothing.

Sony Xperia Z3 + DS

Not only does Apple have its cool phones. Here, for example, Sony. The flagship of smartphones in its lineup is the Xperia Z3 + DS. Although the device is built on Android and does not have an "apple" logo on the back cover, its cost is a little less than the iPhone. Ask why?

Well, we will not talk about design for a long time - and so it is clear that the device is presented in a beautiful, framed metal case, which is nice to hold in your hand. In addition, there is a powerful eight-core processor (every 4 cores have a clock frequency of 1.5 GHz and 2 GHz). To hang, brake or buggy this unit will not exactly, be sure!

Next, you can mention the full waterproof housing - dropping your Sony in a puddle, do not panic. Also here is a powerful 20-megapixel camera and colorful Triluminos Display for viewing photos in the best quality.

Again, since it is the flagship, the price for it reaches $ 800.

LG G4

Another interesting Android-model developed by LG. It is sold at the same price as the previous phone, and costs about 800 dollars. At the same time, the phone has its advantages, the most obvious of which is design. It can be seen that the developers have worked hard to create the concept of a "phone for successful". In particular, the leather insert on the rear panel looks interesting, and even pleasant to the touch.

In addition to it, you can point to a high-quality screen with a display that has a density of 543 pixels per inch. This is very much - the quality of the image on the device corresponds to the quality of the picture on the leaflets, which you give out near the subway.

The performance of the model is also at the level of 6 cores with a clock frequency of 1.6 GHz, so you do not have to worry about system requirements before launching another colorful game.

Moreover, if you believe the feedback of customers, the phone has an excellent build of the case, a high-performance camera with a resolution of 16 megapixels and a function of laser autofocusing. Do not doubt that the gadget makes the best pictures that you can imagine on a device of this class. Look at the LG G4 - and you'll understand what a smartphone-flagship is.

Samsung

Of course, there is a flagship device and the Korean corporation "Samsung". It's about the model Galaxy A7, the presentation of which took place shortly before writing the article. What is remarkable in Samsung phones is the positioning of each of the presented versions of devices as "the best" in this or that class. For example, A7 - the best at the moment in the category of "budget flagships, smartphones" (because its cost is only about $ 400).

There is also the Galaxy S6 (it was already mentioned at the very beginning of the article). This device will cost almost 1100 dollars, because it is equipped even better than the same iPhone 6S. Say, there is a Super AMOLED-display with a size of 5.1 inches with a high-quality picture, the density of pixels is 577 ppi.

Here - a super-powerful eight-core processor (4 cores with a clock speed of 1.5 GHz and 2.1 GHz). In addition, the developers paid special attention to the design of the device, the materials from which the phone is made.

Finally, another flagship device from Koreans is Samsung Note Edge. It also has strong characteristics, but is presented in a different class of gadgets - with a display of 5.6 inches (like A7, but more expensive).

In fact, the Korean giant is trying to occupy all the niches at once, presenting phones in different classes. About this we can judge at least by the number of devices produced by the company on a regular basis. Samsung has dozens of models that are constantly updated and replaced with newer ones. There is a constant rotation, in which you can see the flagships.

Lenovo P90

Not all "top" devices are offered at the highest possible price. There is, for example, the Chinese flagship smartphone, which was released by Lenovo. This is the P90 model, priced at $ 400. The device is equipped with powerful cameras (13 and 5 megapixels), a quad-core processor from Intel, a colorful display that operates on Full HD technology.

Together with the battery, whose capacity is 4000 mAh, the phone offers the user exactly the set that is necessary for basic tasks. Both the functional and the speed of the model make it an indispensable assistant in any situation.

HTC One M9

HTC also recently introduced its flagship - this is the One M9 model. It will cost the buyer more than the phone presented before - at $ 900. But the device has an even more powerful "heart" (4 cores with a clock frequency of 2 GHz, and 4 - with 1.5 GHz), a quality 20-megapixel camera, a memory card slot, and a 2840 mAh battery. These technical parameters make the device very convenient and "smart" in everyday use.

As for the additional options, they can include an attractive metal case (built according to the "longline" principle), a sapphire crystal on the camera lens, a magnetic sensor, and more.

However, as for this flagship - reviews about him are not the most flattering. There are a lot of comments that the device is warming up, or that it has a crooked glass of the lens. Of course, such defects should not be on the best device of the lineup.

Huawei Ascend Mate7

There is a flagship and another Chinese manufacturer - Huawei. The company is producing a model Ascend Mate7 - a business smartphone at a price of 550-600 dollars. The device, like those described above, is offered with an 8-core processor capable of switching between cores in the process of performing tasks. This ensures maximum speed.

As for the additional options, here, for example, it is possible to unlock the screen by touching the back cover of the device. The thing is that it has a special sensor, capable of accurately reading data about the fingerprint of the user. A decent response to the sensor on the Home button (like the iPhone and Samsung).

Also, if you read reviews about the model, you can see data on the attractive design of the case, about its quality assembly, perfectly matched materials and much more. All this in the aggregate makes the device really a "flagship" phone.

conclusions

In the article, we described some of the most common top-end models of devices on the market. As you can see, all of them have advanced technical stuffing, presented in the form of a powerful processor, high-quality camera and display, a capacious battery. Also, what is characteristic, in "flagships" are betting on additional options. For example, this is the design of the device, its ergonomics, the interface, some functions that make the daily operations that we conduct with the smartphone easier and more affordable.

In fact, the flagship differs from the usual device only by a set of these "additions" and, of course, the level of performance. If the phone you need for some more mundane purposes - communication and banal surfing on the network, then the "top" model does not have to be purchased. And, on the contrary, if you want to get the best copy from those that are present in the line from the manufacturer, in order to work with the most productive and stylish device, take the "flagship" - you will not regret it.