Cigarettes Play: features, price

Cigarettes Play - a domestic product widely known among people who smoke. They are common and popular, thanks to the low price and large assortment. Simple packaging design, accessibility, elegant appearance, pleasant taste - one more advantages of the tobacco product.

Manufacturer

Cigarettes Play is produced by the Russian brand "Don Tobacco". This tobacco factory, which is located in the city of Rostov-on-Don, has a long history. It was founded in the XIX century. Its large-scale reorganization occurred in 1992. It was during this period that the company completely replaced technical equipment. The share of Don Tobacco in the market is twelve percent. In 2016, the company sold 35 billion cigarettes. To date, it is the largest in Russia for the production of tobacco products.

Pack design

Different types of cigarettes Play have their own packaging, which is essentially no different (inscriptions, color). In 2012, the design of the pack was completely changed. The reason for this was the scandal that erupted after the release of cigarettes on sale. Many felt that the package is designed for adolescents (bright patterns, nonclassical font). Unlike the old, the new design is minimalistic and discreet. For convenience, manufacturers applied on the packaging labels for recognizing the taste of Classic and Aroma, or Hit and Mix. Tobacco products Play is designed, as presented by the manufacturers themselves, for active and fun consumers who are accustomed to be in the spotlight and live in a fast rhythm. The advertising campaign of cigarettes has its own slogan: "Your game, your rules, your movement!".

Kinds

Cigarettes Play - a young brand, launched on the market in 2011. The buyer is available classic Play Hit and Play Mix flavored. It should be noted that Donskoy Tabak produces tobacco products in a low-value segment, in the format super slims. These are thin cigarettes, which differ from the usual length, thickness and taste. The tobacco product Play Classic Hit has a filter. Play products are represented by several types of tobacco products. Play Innovation Blue, Play Innovation Silver, Play Bit, Mix, Hit, Top. To one of the most popular among buyers carry cigarettes Play White.

The brand Play has gained popularity not only in Russia, but also abroad. All products are thoroughly controlled, licensed. Initially, cigarettes were designed for young consumers. This was evidenced by the design of the package - bright and tempting. Price is also a key factor why cigarettes are so popular. They are available to all categories of citizens, including students. On the other hand, such price accessibility, an active advertising campaign, attractive packaging causes an early predilection for tobacco products.

The modern name, beautiful packaging design - the main reason for teenagers to buy cigarettes. The pack attracts the eye, and the name of many is associated with computer game. Play (turn on) - a kind of call to action, a carefree pastime. The title also implies that you can always pause and stop. However, despite the beautiful design, cigarettes, regardless of their quality, are very harmful to health.

Composition

Cigarettes Play Hit released with a filter. They contain resin - 5 mg, nicotine - 0.4 mg. There are twenty pieces in the package. Buyer is available two types of fortress - 5 / 0.5 and 5 / 0.4. The manufacturer also produces flavored grapes with taste of grapes. Previously used flavoring "barberry". On sale there are packages of Play of different colors: orange, violet, blue. The product inside is different in taste and strength.

Absolutely all cigarettes, regardless of brand and price, consist of harmful chemical compounds and hazardous substances. Tobacco products contain more than six hundred ingredients. In cigarette smoke there are about seven thousand chemical elements. Approximately seventy substances in cigarettes cause fatal diseases, including lung cancer.

The most important component here is nicotine. He is a narcotic. In large quantities, getting into the body, nicotine poisons it. It is easy to recognize the negative effect of tobacco: if a smoking person feels sudden dizziness, nausea, weakness in the body, there is a high likelihood of nicotine poisoning. To more severe consequences include cramps, fainting, oxygen starvation.

Cost

Is it worth buying a Play cigarette? The price is one of the merits of the Donskoy Tabak production. Today you can buy a pack of Play for 26 rubles. Classic Play Classic Hit costs 41 rubles, Play Hit with a filter - 76 rubles. Prices for tobacco products are gradually rising, the dynamics is growing up. Even the cheapest cigarettes will eventually grow in value.

Reviews

Cigarettes Play, judging by the reviews, are inexpensive. They are light, thin, not strong, they do not have an unpleasant smell, the taste is good, compact and exquisite. Many people say that the manufacturer uses high-quality tobacco. A large assortment is one of the advantages of cigarettes. The disadvantages include the undoubted harm to health, which is provided by products. Cigarettes cause infertility, lung cancer. Some, on the contrary, emphasize that the quality of tobacco leaves much to be desired.

In addition, buyers are alarmed by cigarette advertising campaigns. They are too active and aimed at the young consumer. "Don Tobacco" produced a lot of types of cigarettes, which were removed from production because of bright packages and catchy names. The marketing course of the manufacturer is too aggressive. It should be noted that after the scandal with the packaging, the manufacturer changed the design, and advertising of cigarettes in youth magazines is now missing.