Public catering as a type of entrepreneurial activity

Practically all beginning businessmen are attracted by the organization of public Food as a means of ensuring themselves, loved ones, "worthy old age." But almost always does not take into account that a lot of nuances, which becomes a stumbling block in this business. Public catering pursues such a number of restrictions and requirements that any person's head will go around, not to mention the one for whom business is just a "new job." In this case, the enterprise, however good it may be, is almost always doomed to failure in the first months of existence. But all this can be avoided if you approach the organization of business with the mind and some amount of necessary knowledge.

Where to start

First of all, it is necessary to clearly imagine the organization that will "feed" the hungry passers-by. It is necessary to decide whether it will be a mobile network selling fast food, a small restaurant or a solid cafe. You can go over and other options - from this the essence will not change, and the problem will remain the same. This is necessary to create an approximate plan of action and collect a package of documents.

The second in the list of urgent cases is the search for a place where public catering will take place. For small cafe it is necessary to choose the places located near to the roadway, for the restaurant - quiet and picturesque, for the cafe - under the open sky and far from dirty air. Almost any available and legally permitted territory is suitable for mobile network only.

Next is the development of the name of the institution and its emblem. As if I did not want it otherwise, but public catering would require quite a lot of advertising costs. At least until it becomes popular enough for advertising to come from regular visitors.

The next item is catering equipment. It should be strong enough (it should be noted that the equipment tends to break down at the most inopportune moment, which means that it is necessary to maintain a strong connection with its suppliers) and approved sanitary organizations (here too, communications do not interfere). This is probably the biggest expense item. Almost all business is built on equipment, after all, it is thanks to it that cooking is going on, and the more it's quality, the more delicious the food. And this will affect the number of visitors attracted.

This also includes all the interior items. After all, they create a unique atmosphere for the institution. It is worth making a bias on their strength and durability. Despite the fact that visitors will be grateful, this will not get rid of their carelessness or even rudeness in handling furniture.

It is also necessary and competent selection of personnel. After all, communication with visitors is also an important factor of success. By the way, it is possible to attract specialists who can do it at a high level, which will save the owner of the establishment from unpleasant situations in the future.

Let's sum up the results

In spite of the fact that catering in fact does not bring much, but, it can be said, huge income, this kind of business is contraindicated for beginners. If only there is not a worthy mentor with enough experience in this area. In other cases, it is better to do something else, and leave public catering to those who either have experience, or are not afraid to risk their capital.