Food and drinkChocolate

Habitual and new types: chocolate "Milka"

Most people tried chocolate from the world-famous Milka brand, but not everyone recounted the number of tastes that the company offered during his age-old career. In addition, not all tastes are produced in different countries because of the explanable reasons for the transportation of goods, equipment and raw materials. However, from this lovers of sweets do not cease with anticipation to expect a new kind.

About company

Since 1901, "Milka" produces the most widespread sweet in the world - chocolate. Having risen to the top line with other companies (Nestle, Ferrero Roche), the manufacturer tried to take into account all the wishes of the buyer. Interestingly, according to some sources, "Milka" is number one in the production of chocolate in Europe.

At the moment, the company owns a percentage of advertising time of major television companies of the world, and also offers its products in a variety of its manifestations. All kinds (chocolate is produced by a special formula of mixing cocoa powder and milk) have been tested both by the sales market and by specialists in making sweets.

It is not known whether the company has achieved its popularity thanks to the taste of chocolate or an advertising company, but Milka is flourishing, which means that sweeties can enjoy new and new tastes that are released on an ongoing basis.

Types of chocolate companies

It is important to note that the company produces exclusively milk and white chocolate. This information is not only widespread, but also follows from the name (Milk + Cocoa). An interesting fact is that the purple cow symbolizes the tenderness of the product. Indeed, all kinds of chocolate "Milka" entered the market without aggressive competition policy.

Since 1972, the manufacturer has begun to expand the production of conventional milk chocolate with the addition of nuts with new flavors. As a result, since the 1980s, about five main wrappers of chocolate have come out. Now the company specializes in a wide variety of industries: chocolate flakes, dragées, biscuits, biscuits and other kinds. Chocolate, however, is present in every product and never changes the specialization of the company.

Over the past five years, the product of this company has advanced to the markets of many fears, gaining more and more popularity. However, the basic five are the tastes. 2011 gave us a completely new taste - porous chocolate "Milka Bubbles".

Types of chocolate "Milka" in Russia

Unfortunately, new items reach us with a little delay. The company started cooperation with Russia only in 2004, launching four tastes in common. Despite the new types, chocolate, first appeared here, remains the most purchased: milk, with hazelnuts, almonds, raisins.

Today, though not all, but a lot of tastes have taken their place on the trading shelf. Among them, white porous chocolate, with caramel and nut fillers, a combination of two and even three kinds. One tile contains 90 grams of the product, while in Europe it is practiced to sell large tiles in 250 grams.

Soon already known to many types of chocolate in Russia will be replenished with triple caramel and new biscuits, which are already on sale in the country of the producer.

New items

Among the novelties that have appeared in the last year, Milka Lu and Milka Tuk have gained the greatest popularity. Before, many variations of chocolate and cookies of this company were released, but they did not mix. Types of chocolate, the photos of which are presented below, are similar, but at the same time they differ: the first product is salty, the second is sweet. The manufacturer played on contrasts, which pleasantly surprised buyers.

Also, flakes and chocolates for children were sold. They contain more milk, and the taste is less sweet than the usual milk chocolate. Other variations with different fillers have also been released, but, unfortunately, not all types are sold in Russia. Chocolate remains one of the favorite delicacies of children, so new items meet with joy.

What awaits us?

A lot of new things for us were discovered by this company, so it's hard to imagine that we will have something else. Flakes, biscuits, all kinds of chocolate - what other sweetness can you think of to surprise everyone?

However, there is such a thing. In stock, the manufacturer still has a lot of "aces in the sleeve." For example, a very common rumor suggests that soon the Coca-Cola company will begin active cooperation with Milka chocolate. We can assume that this will be chocolate milk, but no one knows for sure. In any case, everything will be tested and will receive a robust customer assessment.

Milka actively uses fruit fillers, including apricots, raspberries and strawberries. It is possible that in the near future will be created mixes, which will bring a fresh note to chocolate.

Expert opinion

Despite the popularity of chocolate, not everyone prefers this company. Some buyers argue that, since recently, the product began to feel a taste of something unnatural, plasticine. Especially clearly this trend is noted when tasting the recently seen light sweets. Types of chocolate, photo, the names of which are presented in the article, contain uncharacteristic additives, such as caramel and nougat. These products received the lowest scores.

It is important to note that the opinion of children who are the target audience of the chocolate industry was not taken into account. However, the taste buds of the child are more focused on understanding the taste itself than its hue. For this reason, "Milka" remains one of the favorite companies for the production of sweets in Russia.

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