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Blocking of advertising on "Android" through the program

Each of us is irritated by advertising. The blame for this is the mistakes and, at times, the greed of developers who try to fill any free space on the website page, games or applications with an ad. In the event that commercial offers are shown unobtrusively, in harmony with the overall design on the screen, there is no problem. However, this approach can not boast of all the resources.

In addition to the usual sites on the Internet, advertising is shown in applications on Android and iOS. In this article, we will try to find an answer to the question of whether there is a blocking of advertising on Android and, if it is possible, to find such applications or decisions on how to use them to ordinary users. The article will tell you several ways with which you can block advertisements in your gadget right now.

How is this implemented?

First, let's pay attention to how the function of blocking advertisements is implemented on stationary computers and laptops. There, as far as is known, a special plug-in is installed, called AdBlock Plus (although, in fact, there are other solutions). The principle of its work is that it does not display the source code on the page, which can be responsible for displaying advertisements. And this is achieved by searching for such code with the help of key names of html-tags and headers.

In particular, the application maintains its own stop-list of words that can indicate the relation of the material to the advertisement and conceal it. Thus, the user just does not see the site blocks with the name Ads, for example. Therefore, when you visit the site, it seems to you like a perfectly clean page that does not contain annoying ad units, teasers and other things.

Complexities associated with the platform

You want to ask a question about why the blocking of advertising on "Android" can not work the same way? We answer: this presents difficulties for the reason that mobile browsers do not provide for the presence of add-ons. This, in turn, is the result of the architecture of the platform and the principle by which applications are written. On Android it is not yet possible to provide add-ons for add-ons.

Therefore, to create a script that would be engaged in filtering the source code of the displayed site (as it happens on the computer), this OS can not. This is the moment, because of which the blocking of advertising on "Android" becomes more complicated.

Android solutions

True, not everything is so bad. If you block blocked content in the browser, you can not do it on other applications. Such a task is performed through the file responsible for the device's forwarding - it's called hosts. It is in it you can register, through which addresses of sites your gadget will be redirected.

In fact, each program for blocking advertising on "Android" works with this file. In addition, the user can independently modify this file, adding all new addresses to close them from the display.

However, in order to edit the specified file, you must have the so-called superuser rights (or root-permissions, which allow you to completely customize your operating system, change any settings, etc.). Having received them, the user loses the warranty on his device. This condition is provided in all service centers. That's why most users are afraid to receive them, believing that it can somehow (later) damage their device. Someone simply does not want to deal with this issue, considering that root is too difficult.

Blocking with ABP

So, as already mentioned above, there are several solutions on the market that allow you to block advertising. True, they do not apply to browsers, but only to applications and games. One of these is the product from the most famous company for the development of blockers - AdBlock Plus.

At once it should be noted that it's impossible to find it in the GooglePlay application catalog, because Google policy prohibits programs whose main task is to block ads on Android 2.2.2 (and not only). However, you can install it from third-party sources.

In the market, the application is considered to be the most thorough due to the wide database of addresses that need to be blocked. Therefore, having installed it and running it, you can forget about obsessive banners in games.

AdFree is another blocker

The analogue of the program mentioned above is AdFree. It is also quite popular, but, as noted by user reviews, it copes worse with its task. Perhaps it's the case with a small database of sites that are subject to blocking.

In general, the main function of this program is also the blocking of advertising on "Android", so you can also use it if something does not suit the product from the developers of ABP. As for the root-rights issue, the situation is similar here.

AdAway - scan push ads

Another interesting program that can help you is AdAway. Its functions are quite standard, however, they also include scanning ads that pop up at the top of the screen, which sometimes irritates us (they are called push through the technology of their display). To hide them yourself, you must disable the notifications of the application that sends these ads. And with AdAway do not need it.

Change the hosts file

Finally, there is an option for those who need to block advertising in applications on "Android" without installing any additional software. However, again, only owners of root-rights can address it. It is in the personal change of the hosts file.

You just need to specify in it the ban on addresses like GoogleAds or AdMob and other resources, through the servers of which information is transmitted with advertisements. If you do this with the most popular affiliate networks, then from many applications, obsessive advertising will disappear forever. In fact, this is what some antivirus does to "Android" with blocking of advertising, it's just that its creators have already provided everything and installed their resource base. You will have to collect it yourself.

other methods

Those who do not want to mess with root-rights, it is worth learning about another alternative method that many people use. This is a simple transition to "Flight Mode" on your device. This is done, as you know, very easily - the only push of a button. In this case, your smartphone or tablet goes into a state where it does not accept any signals, and, accordingly, advertisements are not downloaded.

This is quite effective and at the same time simple blocking of advertising on "Android" without root-rights, which you can use every time you go to your favorite game. Its only drawback is incompatibility with online games. This is quite obvious: the Internet connection interrupted by the "In flight" mode will be absent, and it will not be possible to play online.

Countering Google

In general, it should be noted that the market for application blocking advertising is not developing, but contrary to the policy of its main regulator - the company Google, which determines the policy in this area. The thing is that the search giant does not support developments in the field of ad hiding. According to their beliefs, such programs hinder the normal development of applications and the further efforts of their developers. This is why Google Play removes the most effective such programs (in particular, ABP).

However, as practice shows, people themselves install application-blockers in any case. And that means the opposite - there will be less and less advertising on the Web. And in response to arguments about the need to support developers, you can say: make purchases in applications!

Paid content

Agree: 1-2 dollars spent by the user to buy inside the application (or to purchase it as a whole) is much more substantial help than the few cents that he will bring to him through advertising. First, it is much more, because many people see it, but not all click on it. Again, a big role in the price of a click is played by the country from which the person comes by the ad.

Secondly, the money that the user sends directly through the shopping service can be used by the developer much faster than in the case of the funds that the advertising network will send him.

Therefore, dear opponents of such a thing as blocking advertising in games on Android, think: will not it be logical to switch to such a model of reward? Everyone will benefit from this: the user will not have to take care of the blockers, the developers - about clicks and rational use of space on the screen of the person who entered the game. The quality of the content will eventually grow, because it makes investments by the people themselves.

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