Announcement - this is what?

Announcements help us learn about the upcoming event. We often see them on the streets, hear on the radio and TV, read in magazines and newspapers. These are different ways to attract visitors to organized activities.

We define with concepts

Announcement is an announcement of the event that is to take place. It could be a new film, a concert, the release of a new computer program or a book. On the upcoming events can be heard on the radio or television, read in a newspaper or on a playbill. Usually, if announcements of serials are made, in addition to basic information, they show a small annotation. His concert program is attached to the advertisement of the concert, etc. Today, the Internet is widely used to publish alerts about new articles. They are placed on certain sites.

Different ways of announcing

Having understood what this announcement is, it is necessary to clearly understand where it can be placed. A large number of posters can be seen in the most crowded places, often such information is placed on newspapers and magazines, on television and radio. Modern social networks offer excellent opportunities for this activity. There are a lot of different sites where you can see notifications about new articles. Among them, you can name news sites, blog ratings, information portals and other Internet resources. In order to clearly determine where to post the articles, you can use Subscribe, which will help to find such a certain category for posting announcements, which will suit various resources. Some people use only one or two types of alerts. Most often they place a poster in the most crowded place. But there are also those who try to post information about their event everywhere. The most important thing is to make it attractive. Our task is to interest a large number of people. Do not forget that the information about the upcoming event should be interesting. Therefore, it must be formalized in accordance with certain requirements.

The original title is half the success

Many use the name of the event for this purpose. In fact, this should not be done, especially if it is an announcement of an article on the site. There are certain rules for seo-optimization, according to which, the article should have certain keywords. This is necessary in order for it to occupy the top positions in the search engines. Under these words, it is necessary to optimize the article, and everything else deserves much less attention. And in the title there may be no keyers at all. The main thing is that visitors become interested in it and want to follow the link to the desired site. Other goals are not pursued here. Any announcement is an intrigue. Therefore, the title should be bright, interesting, original. He can even shock the public. Do not be afraid of something to embellish. The offer should be very profitable. People need to be intrigued, to play on their feelings and emotions. Another tempting offer is "freebie". If the ad says that you can get a gift, then a huge number of visitors will be guaranteed. An uninteresting and gray headline will not attract people's attention.

The main text as the main component

Do not forget that the announcement is a short information about an event. Therefore, there is no need to write more than five lines. Quite often the size of the text is determined in advance. In this case, you do not need to exceed it. The most important thing is to state clear and specific information about a certain event. Do not try to clarify and supplement anything. It is necessary to cause a person's desire after reading an alert to come to this event or watch the advertised film. When writing the text about the release of a new book, you do not need to rewrite an excerpt from the publication itself. It is better to make a couple of own lines that will intrigue the reader.

Do I need a picture?

As previously reported, the announcement is an opportunity to attract people to an event. Therefore, one text here will not be enough. Especially if it's a poster on the street. After all, hardly anyone will want to read long stories on the street. But pictures can attract the attention of passers-by, but if they are bright. Today, the streets of cities are full of all sorts of posters and posters. Therefore, you need to select an illustration that can hold the pedestrian's eye. The main thing that he will look at is the picture and the headline. And only if they impress him, then he will want to read the content. And if not, then just turn away and go on. The first opinion of a person is formed in a fraction of seconds.

Thus, finding out what the announcement is, the meaning of the word became absolutely clear to us. It is necessary to avoid repetition in the text and introductory phrases. They distract the attention of potential customers and make alerts uninteresting.