How to translate the group "Vkontakte" into a public page and why is it needed?

Community administrators of the social network Vkontakte sometimes want to know how to translate the Vkontakte group into a public page. This need may arise, albeit rarely. This idea has its advantages and disadvantages, which must be taken into account.

What will it give?

Before telling how to translate the group "Vkontakte" into a public page, let's define all the disadvantages:

1. You will lose the news block.
2. You will no longer have the Documents section.
3. Also, you can not invite friends anymore, since there is no such functionality on a public page.
4. Everyone can go to the page. There is no way to block public access to certain users.

Positive sides:

1. On the pages of all subscribers will appear your public. This is extremely good for the attendance of the group.
2. Now you do not need to create a separate event. You will have a whole block "Add an event" with the appropriate functionality.
3. Subscribers can themselves offer their news and posts to administrators. Very convenient function, which in many ways allows you to fill the page with a content in a semi-automatic mode.

How to translate the group "Vkontakte" into a public page?

About two or three years ago it was difficult to do this. Before translating the group into a public page, we had to do a number of actions that are not available today. Now it will take you only a couple of minutes.

Under the avatar of your group there is a vertical menu. There is an item "Translate to page". Click on this button and you will immediately see the options for the next selection. There will be:

1. Website, company.
2. Products or work.
3. Company or place.
4. Team or person.

Choose the type of page that closely matches. There will also be a warning, which states that you will not be able to transfer the page back to the group within the next 30 days. Only after one month you can do the opposite. Also there will be a list of changes that the group will undergo after the type change, but we have already indicated this list above. Therefore, before translating the public page "Vkontakte" in the group, make sure that you really need it. Of course, even if you make a mistake, there is nothing catastrophic in this. It's just a little unpleasant to lose functionality, which was previously available.

If you are sure of the correctness of your choice, then just click "Translate page". Now you know how to translate the public page "Vkontakte" into a group, and at any time you can do it.

What's better?

It is worth noting that the group and the page have different purposes. For example, a public page is ideal for disseminating information about a company and a brand, advertising products, publishing various kinds of news and posts.

The group, on the other hand, allows you to hide information that other users should not see. It is appropriate to conduct all sorts of discussions and exchange opinions that will be trivial not needed or uninteresting to all other users.

A public page is created for a company, a cafe, a museum, a store, a cinema and any other institution. It can also be created for the person or some product. For example, it could be a page dedicated to the Opel Astra. On the public page most often published addresses and contact information.

The group is created for people who are united by one interest. There may not be addresses and contacts - this is not necessary. Hence, different functional for groups and open pages.

Conclusion

It is not enough to know how to translate the Vkontakte group into a public page. First of all, it is necessary to clearly understand why this should be done. If you have any product or company that needs promotion in social networks, then boldly make a public page from the group. There are two options there can not be.