How to sell on "Алиэкспресс" from Russia: step by step instruction

"Alyexpress" is an online hypermarket of goods from China. He has long left behind American and European stores, as it attracts buyers at a low price and good quality. Many people want not only to buy, but also to sell goods on the Chinese online site. Therefore, beginning businessmen think about whether it is possible to sell to "Aliexpress".

Why is it profitable to trade?

According to the Association of Internet Trade Companies, Russia is ahead of other countries in terms of the number of customers. And it is not surprising that today the residents of the Russian Federation are thinking about how to sell to "Aliexpress" from Russia.

Advantages of trade:

• Do not need to create a separate online store;
• There is no need to independently engage in advertising, since "Aliexpress" carries out constant attraction of new customers;
• You can sell almost all categories of goods;
• You can trade from a warehouse in Russia;
• In the delivery method, you can specify the Russian Post;
• Wide choice of payment methods;
• The opportunity to enter the Western and European markets with successful trading.

Minuses:

• Registration and training videos in Chinese;
• High sales commission.

Despite the disadvantages, Russian businessmen clearly understand that it is profitable to sell with "Aliexpress."

Who can open a store on the portal?

Initially, "AliExpress" was conceived as a trading platform for selling goods from China. But over time, the creators decided to move to the world market, and they easily got it. But there is one difficulty that does not allow foreigners to become sellers. A person must live in China, have the necessary number of documents and fulfill certain conditions for the commencement of trade. In addition, the difficulty is also the sending of goods. Sellers on "Aliexpress" upload photos of the goods on the platform, and after receiving the order they go to the warehouse or shop, take the necessary unit and send it to the customer. Such a scheme allows you to deliver the goods on time.

But in 2016 the situation changed, and the Russians got the opportunity to open a store. PickPoint company acted as a mediator between the Chinese hypermarket and Russian citizens. Russians who think about how to sell on "Aliexpress" should go to the company's website for registration. For this they must meet the following requirements:

• Be legal entities;
• Have your own registered trademark or permission to sell goods of another brand;
• The price of the goods on "Aliexpress" should not be higher than the cost in a real or virtual store.

How to open a store?

If you meet these requirements, then you need to proceed to the following steps:

• Conclude an agreement with "Pickpoint" for the provision of services;
• Go through the registration of the "Personal Cabinet" of your company on the company's website;
• Fill in and send an application to create an account for "Aliexpress";
• Choose a template for the design of the future store;
• In accordance with the directory "Aliexpress" you assign the correct categories to the goods;
• Fill in the company's and brand's card;
• Fill out the form about the methods and terms of delivery;
• Load at least 10 product categories.

Next, you need to wait for the store to connect to "Aliexpress." This can take from 14 to 21 days.

How to increase sales?

After the store is open, it should work actively. To do this, you need a manager who will know how to sell the goods to "Aliexpress" from Russia. His main duties will be to:

• Respond to customer requests;
• Process orders;
• Download track numbers to "Aliexpress" and "Pickpoint".

Thus, the seller must comply with a number of conditions:

• Give the potential buyer detailed information about the brand;
• Describe the product as much as possible in detail with a lot of photos, a size grid and a palette of colors;
• Arrange discounts and give coupons;
• In the delivery specify the exact weight and size of the parcel (it is desirable that the delivery was free);
• To respond as far as possible to all feedback, and to comment on negative points in negative comments;
• When choosing the method of delivery, it is better to choose the one where there is a track (in this case, if loss or theft is paid to the seller, the damage will be compensated);
• Register the participation of goods in promotions.

Promotions

This sale is aimed at attracting customers, which leads to the sale of the flow, increase sales and attract new customers. Promotions can be internal when the store creates its shares, and large-scale in the framework of "Aliexpress", when the event itself is formed by the hypermarket itself.

Every month, "Aliexpress" holds three types of large-scale actions:

• 1-3 times a year. The promotion is pre-announced in the press and the Internet.
• 1-3 times a month. Announcements are held on Thursday, and the sale is arranged on Monday.
• Once a week. The goods are placed in the "Mollet", in the sections "Last Minute" and "Discount of the Day".

To participate in the action, the seller loads a photo of the goods in the "Promo" section, and after it is approved, the thing will participate in the sale. The format, term and size of discounts in store sales are determined by the seller.

What is it profitable to sell?

If you not only do not know how to sell on "Aliexpress", but also do not have a clue what to sell, then the following information is useful. According to requests, the most popular categories of goods are clothing, souvenirs, jewelry, mobile phones and household appliances. If you have a desire to sell goods on a narrow specialization, then know that such a business can have a good success. For example, you can open a store with:

• Tea, coffee and other long-term products;
• Articles for needlework;
• Sporting goods;
• Goods for a particular hobby (photography, music).

What can spoil the rating of the store?

Any new activity if you do not know the nuances can lead to unpleasant consequences. So with an online store. Even if you know how to sell goods through "Aliexpress" from Russia, opened a store, chose categories and uploaded a photo, this does not mean that the system will run smoothly.

For successful business, try to avoid the following errors:

• Place the goods in the correct category, as otherwise the seller will be sanctioned;
• Send the goods on time;
• If possible, enter track numbers into the system immediately after receiving them, because if you do not do so, the order will be canceled;
• Check the track numbers before entering the system;
• Try to avoid disputes and resolve conflicts with buyers peacefully.

This does not mean that you need to work at a loss. The client is not always right, and "AliExpress" will resolve the dispute in favor of the buyer only if it is really right.

Additional ways

What if I can not sell myself? "Aliexpress" offers several ways for which it is enough to have a computer and access to the Internet:

• Affiliate program.
• Cashback.
• Paid consultation on the purchase.
• Resale of goods.

Affiliate program "Aliexpress"

Almost 90% of sites associated with the sale of something, use an affiliate program - a system to attract new users. "Aliexpress" is not an exception. How it works? The site gives you a link, and you pass it to friends, acquaintances or strangers, but interested persons. They follow this link, and the site gives you a reward - in money, bonuses or other intrasite currency. On "Aliexpress" you can earn from 7 to 12% of the transaction, the transition to which was made on your link. And many people already do this - bloggers at Youtube, the founders of shopping groups from China on social networks and ordinary buyers without a crowd of many thousands.

Thus, you do not need to know how to sell on "Aliexpress" to earn on this site. You can get a link in two ways - through the official website and through intermediary resources. The official site has its drawbacks:

• It is in English;
• The minimum withdrawal is 10 dollars;
• Commission - 15 dollars.

After registration you need to go to the Ad Center section where you can get a link and a banner. To do this, copy the link to the product you like, select Deep Link in the Ad Center, insert the link into the form and click the Get Tracking Link button. The resulting link is affiliate. It can be inserted into social networks, transferred to a contact or put on a blog or website. When you transfer and purchase goods on it, you will be charged commission during the month.

Keshbek

This is an excellent opportunity to earn on all purchases from 7 and more percent of its value. You can do this either through the official website or through third-party sites. You can also install the plugin in your favorite browser - almost all popular programs support plugins for cacheback.

Official service alibonus.com means receiving cashback in 4 steps:

• Install the extension;
• Making purchases;
• Get cashback;
• Withdraw money in any of the presented ways.

Cashback can be obtained through a mobile application. Consider how to do this:

• Download the mobile application for cashback ("Alibonus", "Kopikot", etc.);
• Go through the application in the shops "Aliexpress", and after a few seconds the system will automatically send you to the mobile application;
• You make and pay for purchases in the usual way, and cashback is charged automatically.

The main thing is not to leave the application until the goods are paid. Otherwise, you have to go through all the steps again.

Consultation and resale of goods

, можно заняться еще одним прибыльным делом - перепродажей товаров в соцсетях и на форумах. For those who think about how to sell on "Aliexpress" , you can do another profitable business - reselling goods in social networks and forums. You can also open a small online store.

There are several options:

• Sell the goods that you ordered, but it did not fit or did not like;
• Sell the goods, which are now popular according to the pool of requests, that is, do the shopping at your own peril and risk;
• To give consultations on purchases, to order goods and deliver to the customer, including the price of services in the account of the parcel.

With this method, you do not need to know how to sell through "Aliexpress." Useful only the ability to click the mouse. Trade at a successful coincidence is one of the most profitable types of business. The Chinese online hypermarket is a good platform for this. Now you know how to sell on "Aliexpress." Deciding for yourself the question of what to offer to future customers, you can set the start for future large-scale activities.