Group "White Eagle": a success story

Since its inception in 1996, the musical group "White Eagle" has been surrounded by a halo of mystery and secrecy. Unknown participants, who knows where from. A powerful, well-planned advertising campaign. The scope and quality of the shooting - after all the clips of the band "White Eagle" even then stood out clearly against the background of others. Behind all this was a businessman and owner of the popular advertising company Premier SV named Vladimir Zhechkov.

It was his voice we heard in the first albums of the White Eagle. And then Vladimir became the producer of the band. But first, when he just decided to try himself on the vocal path, the band was virtually virtual. No one saw it, but the popularity nevertheless continued to grow. And then Zhechkov began to think about how to score the tour of the musicians. The classical group was planned: with keyboard player, drummer, bass player and, of course, backing vocals. The first soloist was Mikhail Faibushevich - he is also known by many as the author of most of the songs of People's Artist Sofia Rotaru. However, there was a clear dissonance between Mikhail's appearance and the songs he performed. Therefore, the group did not have to talk about the success of the concert performances.

Leonid Lyutvinsky replaced Faybushevych as soloist of the "White Eagle" in 2000 and liked the audience much more. In 2006, Alexander Yagya became the vocalist, and four years later the soloist of the band "White Eagle" was replaced again: Andrei Khramov became it.

There was a whole story with the band's name. The producer was eager to create such a collective so that the listeners would immediately understand: the guys are serious, but they are not deprived of self-irony and can laugh at themselves. These two hypostases - pathos and healthy humor - and joined in the title "White Eagle". Just at that time the group "Premier SV" held a presentation of a commercial of vodka under the same name brand. Its creator was Yuri Grymov. Some still remember his famous "I'm a White Eagle!" And "a drunken ballerina".

In those years, the audience of listeners was fed up with products, to put it mildly, mediocre quality. So, you can say, the "White Eagle" appeared just in time. The group immediately attracted the attention of journalists, critics, ordinary people. Prizes, prestigious and not very, fell on the guys as from the cornucopia: "Ovation - 98", "Golden Gramophone", "Quality Mark" and even "Silver Galosh" - the difference for the most scandalous video clip. For 1998, the group managed to do the impossible - to collect all the big and significant prizes. By the way, since this record never managed to beat any music collective. And we can not speak of less famous differences.

It is for this and the next years that the peak of the celebrity of the "White Eagle" falls. At that time, seven music videos were shot (22 of them all). The music for the band at different times was written by A. Dobronravov, I. Matvienko, O. Gazmanov and other composers. And the authors of the texts were L. Rubalskaya, M. Andreev, M. Tanich, M. Zvezdinsky.

Why was the "White Eagle" band so popular? Perhaps, because of the exceptionally "live" sound of vocalists and musicians. Or professional acting skills of Lyutvinsky. Or maybe the whole reason is the originality and "dissimilarity" of the stage productions with exclusive special effects that turned into real shows. Be that as it may, the guys took off on the wave of glory and remain the favorites of the audience to this day. Their concerts were held on four continents, in more than fifty countries and 500 different cities.