Persol - glasses from the sun for those who appreciate the style

Persol - glasses, famous throughout the world. They became fond of sportsmen and travelers, soldiers and movie stars. A distinctive feature of all products of this brand is a casual, but very expressive and vivid style.

History and geography

Few people know how it all began. Persol - points that appeared in the very heat of the First World War. Their homeland is the Italian city of Turin.

Their appearance is due to the local photographer Giuseppe Ratti, whose innate curiosity and professional duty was pushed to the military airfield, where he communicated with the pilots. In conversations about the hardships of soldier's life, the photographer was surprised to find that almost the sworn enemy of the pilot is the blinding sun. Familiar with optics, the photographer decided to make his contribution to supporting the army and took up the invention of such glasses, which would be comfortable to wear and as much as possible protected from the sun.

His first creation was born in 1917 and was named Protector. The glasses were made of brown lenses worn on an elastic band. The first to become Francesco De Pinedo, who made a transatlantic flight in these glasses. Soon the novelty was widely spread across the ranks of the Italian air forces.

But it was not yet a debut. It will take years before the whole world talks about Persol. Points of this brand appeared again after decades - in 1957. They were developed for the Turin wagon-drivers with the aim of wind and dust protection. The model received the number 0649 and today it became a real Persol classic. Points under the number 2978, which were released almost immediately after the previous ones, are now also considered classics of the Italian style.

For almost a century of history, the geography of production has never changed. Points "Persol" as issued, and continue to be produced in the Turin factory Lauriano. And most of the production processes are done manually.

Technological features

Persol - the first manufacturer of glasses, which began to use acetate for the manufacture of frames. It was made from powdered powder, obtained from the colors of cotton. Thanks to this natural material, "Persol" frames do not cause skin irritations and are always warm to the touch.

The manufacturer pays close attention to the process of processing the edges of the bridges. Technology, invented back in the 30s of the last century, was called Telatura and is still used without any changes.

Design

Persol - glasses, playing a special role among a huge variety of accessories. For many, this word has become stereotyped. According to the fans of the brand, the name "Persol" is synonymous with the expression "Good men's glasses".

The main technological feature of all the accessories of this brand is the Meflecto connecting element, located on the shackle. It consists of nylon and iron cylinders, fused in acetate. They are crossed by a thin flexible strip of stainless steel. Due to this design, the bow is bent according to the shape of the face, which significantly reduces pressure on the whiskey, and also reduces the risk of breakage. Persol - glasses, reviews of which indicate their durability and reliability.

Company Arrow

All Persol sunglasses have one distinctive sign - they are decorated with a silvery arrow Supreme, which moves from the rim to the bow. Something she remotely resembles a sword. For half a century, the shooter changed its appearance already 30 times, and on the design of the very first worked personally Giuseppe Ratti, who founded the company. The 5 most popular models are shown in the photo below.

Star fans

Among the fans of points "Persol" a lot of stars. This thing is considered to be not only beautiful and practical, but also a status one. Persol - glasses, the cost of which is rarely less than $ 150, but this does not in the least interfere with their popularity. Real connoisseurs believe that it is better to buy one good couple of times in 5 years than to buy a less luxurious accessory 3 times a summer. Among the fans of "Persol" there are such celebrities as Joaquin Phoenix, Tom Cruise, Steve McQueen, Pierce Brosnan, George Clooney, Cary Grant.